Behind the Work of Andrea Giron

I’m a recent graduate from California State University, San Bernardino with a B.A. in Business Administration – Sports and Entertainment Marketing. I’m passionate about captivating audiences and generating excitement around a brand’s story, product, or experience.

My creative journey began with a love for music — years of playing the violin, flute, and piano sparked my appreciation for storytelling and performance. That same passion led me into marketing, where I combine design, strategy, and audience engagement to bring ideas to life.

I earned my Associate’s Degree in Business Administration from Mt. San Antonio College before transferring to CSUSB, where I immersed myself in entertainment and event marketing. My professional experience includes internships with Inland Empire Health Plan (IEHP), See Water, Inc., and most recently, Esri as an Event Marketing Intern. At Esri, I supported the 2025 User Conference — the world’s largest GIS software event with over 15,000 attendees — managing exhibitor communications, event logistics, and sponsorship deliverables. Across all my roles, I’ve gained expertise in brand campaigns, KPI analysis, marketing collateral design, and SEO optimization.

Proficient in Adobe Illustrator, InDesign, Photoshop, Canva, and RainFocus, I’ve worked on everything from promotional emails and social media content to large-scale event materials.

What excites me most is creating memorable, people-first experiences — whether for a concert venue, live event, or entertainment brand. I’m eager to join a dynamic team where I can continue growing creatively, champion impactful ideas, and make every event unforgettable.